How To Integrate Landing Cube with the Facebook Pixel
Integrating LandingCube with the Facebook Pixel
LandingCube comes with a 1-click Facebook Pixel integration built-in. Tracking is campaign specific in case you need to use different accounts for different products.
You can set up tracking on the “Integrations” page of your campaign builder.
To set it up, simply paste your Facebook Pixel ID into LandingCube.
What is my Facebook Pixel ID?
First, make sure you’ve already created a Facebook Pixel. If you haven’t, follow the instructions here.
Or watch this video, in which we create a new Facebook Pixel and integrate it with LandingCube.
If you’ve already set up a pixel, follow these instructions:
1. Navigate to this URL: https://www.facebook.com/ads/manager/pixel/facebook_pixel
2. Your Facebook Pixel ID is located on the left-hand side of this screen. Copy this into LandingCube using the guide above.
How LandingCube tracks Facebook Pixel events
Along with the standard “PageView”, “Microdata, and “SubscribedButtonClick” events, LandingCube tracks the following Facebook Pixel events:
Event 1: When a viewer has viewed your landing page, we will pass the following "ViewContent" information along to Facebook,
fbq( ‘track’, ‘ViewContent’, fb_params)
Event 2: When a viewer has successfully signed up and claimed their promo, we will pass the following "Lead" information along to Facebook,
fbq( ‘track’, ‘Lead’, fb_params)
Event 3: When a viewer clicks to claim the coupon, we will pass the following "claim" information along to Facebook,
fbq( ‘track’, ‘claim’, fb_params)
Event 4: When a viewer has continued on through to your Amazon product (meaning they've claimed a coupon if you are using them), we will send this "ClickToAmazon" event:
fbq( ‘trackCustom’, ‘ClickToAmazon’, fb_params)
The parameters included for these events are:
"asin" which mean Product ASIN
"content_name" -> which means Campaign Name
Unfamiliar with Facebook Pixel events? Read this primer.
Problems, or questions? Please feel free to contact our support Here.